OBJECTIVE
Design a visually impactful marketing campaign advertisement that showcases
advanced Photoshop techniques such as compositing, retouching, and effects. The campaign should captivate the audience with its creativity and technical proficiency while effectively delivering a clear and engaging message.
advanced Photoshop techniques such as compositing, retouching, and effects. The campaign should captivate the audience with its creativity and technical proficiency while effectively delivering a clear and engaging message.
SOFTWARE USED
Photoshop
PROCESS
I began the process by brainstorming various ideas and sketches, aiming to
create a campaign that was creative, well-composed, and unique. I chose to
focus on the theme of plastic pollution in the ocean and its impact on human
health. Using advanced Photoshop skills, I blended the image elements to
create an eye-catching visual that would grab attention. I also used bold, easy to read typography to ensure the message was communicated clearly. The
biggest challenge was solidifying the concept, but through communication and
brainstorming with my professor and peers, I was able to refine the idea into a
more concrete and successful design.
create a campaign that was creative, well-composed, and unique. I chose to
focus on the theme of plastic pollution in the ocean and its impact on human
health. Using advanced Photoshop skills, I blended the image elements to
create an eye-catching visual that would grab attention. I also used bold, easy to read typography to ensure the message was communicated clearly. The
biggest challenge was solidifying the concept, but through communication and
brainstorming with my professor and peers, I was able to refine the idea into a
more concrete and successful design.
